What is the Mineral Challenge ?
The Mineral Challenge is a month without alcohol organized in Belgium, launched by the Cancer Foundation. Nearly 1.5 million Belgians have declared that they have participated in the Mineral Challenge since its first edition launched in 2017. [1] This month without alcohol is an opportunity to reflect on our relationship with alcohol and discover healthier alternatives such as kefir!
The Benefits of Stopping Alcohol
Taking a break from alcohol consumption offers numerous benefits that can improve your daily life. A study conducted by British scientists showed that 71% of participants in a month without alcohol noticed an improvement in their sleep quality and a better sense of well-being in terms of their health. Additionally, more than half of these participants reported weight loss, increased energy, improved concentration, and better skin! These participants also felt less of a need to drink alcohol in the months following this experience. [2]
Swapping a Caloric Alcoholic Drink for Kefir: What’s the Benefit?
You might be looking to reduce your daily calorie intake for various reasons? Stopping alcohol consumption will also drastically reduce the number of calories you consume each day. This is because alcohol is a very caloric drink. For 100ml, there are 305 kcal in Cognac, 124 kcal in Spritz, and 247 kcal in Whisky. [3] As for the kefirs we offer, there are only about 4 kcal per 100ml… A tiny amount compared to the calories found in alcohol. The Kefir Eau Vertueuse is therefore the solution to support you in your efforts to lower your calorie intake. You can enjoy it without any guilt!
A Little Break for Your Liver
The alcohol we drink is metabolized within our body thanks to our liver with enzymes that will create chain reactions. Stopping alcohol will enable this vital organ to recover and rest.
The Benefits of the Mineral Challenge X Kefir Eau Vertueuse Combo
We hope you’ve realized the advantages of taking on the Mineral Challenge! This challenge will be an opportunity to take a break from your yearly consumption, break your habits, and discover new, healthier, and body-respecting alternatives! It’s time to show you that having fun and laughing with friends doesn’t automatically go hand-in-hand with alcohol, but rather with kefir! By taking on the Mineral Challenge, you can also take advantage of this opportunity to make kefir your number-one partner during outings with friends. In our family brewery, we have developed a recipe and preservation method that allows us to offer you unpasteurized kefir. The pasteurization process involves heating to eliminate harmful bacteria that could spoil the product. However, this method also damages the beneficial components of our fermented drink. Without pasteurization, our kefir retains all its beneficial elements and properties.So don’t wait any longer! For a pleasant and beneficial Mineral Challenge, place your kefir order on our website or visit your local organic store!
[1] “Qu’est-ce que Tournée minérale,” Tournée Minérale. Accessed: Feb. 05, 2025. [Online]. Available: https://tournee-minerale.be/quest-ce-que-tournee-minerale/
[2] M. Cohut, “Giving up alcohol for just 1 month has lasting benefits.” Accessed: Feb. 05, 2025. [Online]. Available: https://www.medicalnewstoday.com/articles/324079#1-alcohol-free-month-boosts-long-term-health
[3] “Alcools & liqueurs : tableau des calories.” Accessed: Feb. 05, 2025. [Online]. Available: https://www.tableaudescalories.net/aliment/alcools-liqueurs
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